Ad Buyer Test Project
Please follow the steps below in order to complete the two test project.
NOTE: This will NOT be used for any of our businesses. This is purely a test. We gain no monetary value from your test project.
NOTE: This will NOT be used for any of our businesses. This is purely a test. We gain no monetary value from your test project.
Test #1 - Data Analysis
Looking at the following spreadsheet:
https://drive.google.com/file/d/1F4r5ehmCMPvIfdqCrrXTAANpSYDDtBnT/view?usp=sharing
This is some data from a Facebook campaign over the last few years. With the limited information you have - what would you suggest to scale this campaign?
Test #2 - Campaign Strategies
As part of the role, it will be your responsibility to test new campaigns and new strategies across multiple platforms.
Please outline how you would approach testing in terms of the percentage of budget for each stage of a test, assuming this is across 3 different platforms, Facebook, LinkedIn & YouTube, and assuming Facebook is our current big success so the majority of the budget will be going there.
Test #3 - Example Scenario
You log in to the reports one day and our lead cost and advertising costs have shot up by 250% - what do you do?
Feel free to shoot a quick video here or send a written reply - there are no wrong/right answers, we just want to see how you think and approach problems.
Please send back your samples in the box on the right. However, if there are any issues with using the TypeForm, please send via email with the subject line “[YOUR NAME] - Media Buyer test - Bukmedia” to andy@bukmedia.co.uk.
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